Download ~ Technology Acceptance in Mechatronics by Ute Hillmer ~ Book PDF Kindle ePub Free
eBook details
- Title: Technology Acceptance in Mechatronics
- Author : Ute Hillmer
- Release Date : January 09, 2009
- Genre: Management & Leadership,Books,Business & Personal Finance,Marketing & Sales,
- Pages : * pages
- Size : 2202 KB
Description
Innovation and technological change is a vital driving force in the economy. Ute Hillmer investigates technology acceptance behavior in the mechatronics industry in Germany and develops a multi-disciplinary understanding, which includes psychology, sociology and business science. It is shown that individuals accept new technologies more easily, if the technology replicates their individual social values and if the implementation process considers the prime social values that can typically be found in their social networks. This book offers categorizations of individuals and deduces recommendations for actions to sustainably improve the development and introduction of technologies for all parties concerned.
